Calculate Your MSP's AI Automation ROI

Q: What percentage of help desk time goes to repetitive tickets?

Industry data shows 30-50% of help desk time goes to repetitive, automatable work. This includes password resets, account unlocks, MFA resets, mailbox permission requests, and routine troubleshooting. The exact percentage depends on your client base, automation maturity, and the tools you use.

Q: What is the fully loaded cost of an MSP technician?

The fully loaded cost of an MSP help desk technician is typically $45,000 to $65,000 per year. This includes base salary, benefits, payroll taxes, training, and overhead. The exact figure depends on your market and the technician's experience level.

Q: Can AI actually resolve MSP tickets, or just triage them?

Yes. Modern AI tools like Rallied connect to your PSA, RMM, and M365 to execute real actions — resetting passwords, unlocking accounts, granting mailbox permissions, and closing tickets. This is not just triage or summarization. The AI performs the resolution and notifies the end user.

The average MSP with 5 help desk techs spends over $110,000 a year on repetitive tickets. Password resets. Account unlocks. MFA issues. Access requests. Routine troubleshooting. Work that doesn't require a human but eats your team's time anyway.

Plug in your actual numbers below. Most MSP owners who run this are surprised by how much automatable work is actually costing them — and how fast the math changes with AI.

Number of help desk techs

technicians

Help desk staff who handle tickets. Don't count dedicated engineers or project leads.

Avg fully loaded cost per tech / year

$ / year

Salary + benefits + payroll taxes + overhead. Typical help desk tech: $45K–$65K.

Percentage of time on repetitive tickets

40%

Password resets, account unlocks, access requests, basic how-tos. Industry average: 30–50%.

Your Current Spend on Repetitive Tickets

Annual Cost of Automatable Work
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Monthly Cost

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Hours on Routine Tickets / Month

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FTEs on Automatable Work

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Your AI Automation ROI

Percentage Rallied automates

60%

Rallied handles password resets, access requests, account unlocks, MFA resets, routine troubleshooting, and more — autonomously.

Annual Savings

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Hours Freed / Month

—

FTEs Freed Up

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Frequently Asked Questions

How much do repetitive tickets cost an MSP per year?

It depends on your team size and how much time they spend on automatable work. A typical MSP with 5 help desk techs at $55K each, spending 40% of their time on repetitive tickets, burns $110,000 per year on password resets, account unlocks, access requests, and routine troubleshooting. That's labor that doesn't require a human. Read more about ticket costs.

What percentage of help desk time goes to repetitive tickets?

Industry data puts it at 30–50%. This includes password resets, account unlocks, MFA resets, mailbox permission requests, routine troubleshooting, and basic how-to questions. The exact percentage depends on your client base and automation maturity. Use the slider above to match your actual mix.

What is the fully loaded cost of an MSP technician?

The fully loaded cost includes salary, benefits, payroll taxes, training, and overhead. For help desk techs, this typically runs $45,000–$65,000 per year depending on your market. If you're unsure, take their base salary and multiply by 1.3–1.4 for a ballpark.

Can AI actually resolve MSP tickets, or just triage them?

Most tools just triage. They categorize, summarize, or suggest next steps. Rallied actually executes: it resets passwords in Entra ID, unlocks accounts, grants mailbox permissions, and closes the ticket in your PSA. The end user gets notified. The tech never opens it. See how Rallied compares to other tools.

How is this calculator different from other MSP ROI tools?

Most calculators ask for 15 inputs and give you a PDF. This one takes three numbers and shows your annual cost of automatable work in seconds. It also shows what happens when AI handles a percentage of that work — so you can see the ROI before talking to anyone.

What Would You Do With Those Hours Back?

Rallied connects to your PSA, RMM, and M365 and starts resolving tickets the same week. No workflows to build. No dedicated admin. Your techs stop doing repetitive work and start doing billable work.

See How It Works — 30 Min Call

Free. No commitment. We'll scope what Rallied can handle for your MSP on day one.